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COO Playbook to Achieving Operational Excellence


Why Operational Excellence Matters for COOs

As a Chief Operating Officer (COO), you are at the heart of making it happen. Your role is more than just overseeing daily operations—it’s about driving efficiency, aligning processes with strategic goals, and ensuring the brand thrives in a constantly evolving industry.

In this playbook, we’ll explore what operational excellence truly means, why it is critical for franchise and multi-location performance, and how you, as a COO, can lead your team toward achieving it.

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What Customers Are Saying

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Happinest

“I think the beauty of FranConnect is the fact that it’s a single resource, a single place to turn to so that you don’t have a fragmented landscape for the franchisee.” – Chris McGeary, Vice President

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Paris Baguette

“FranConnect helped us crush our growth goals using the data and infrastructure we already had.” – Mark Mele, Chief Revenue Officer

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Firehouse Subs

“Our sales cycle has decreased by nearly 50% and we’ve been able to award more franchises by using FranConnect.” – Brent Greenwood, Director of Franchise Development

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